E-commerce logistics firm Shiprocket, poised for an upcoming IPO, has announced a strategic collaboration with AI-driven commerce platform Fynd to optimize last-mile delivery solutions for over 300 direct-to-consumer (D2C) brands. The partnership integrates Shiprocket’s logistics intelligence—covering courier aggregation, price comparisons, and order tracking—directly into Fynd’s order management ecosystem. This initiative is expected to significantly enhance delivery efficiency, particularly in Tier II and Tier III markets, by leveraging real-time automation and improved infrastructure.