Hero MotoCorp, India’s leading two-wheeler manufacturer, has announced plans to develop next-generation Advanced Rider Assistance Systems (ARAS) aimed at enhancing motorcycle safety and rider experience. The initiative will integrate intelligent technologies such as adaptive cruise control, collision warning, lane-keeping assistance, and real-time vehicle diagnostics into Hero’s upcoming models. By leveraging AI, sensor fusion, and connected vehicle platforms, the company intends to improve road safety, reduce accidents, and offer a more intuitive riding experience.